
LAB
We help brands build enduring IP
IP
We Are a Strategic and Creative
Consultancy
We are a collective of communication and cultural experts with over 100 years
of combined experience in creating powerful creative IP for Fortune 500 brands across U.S. and Asia.
At IP Lab, through collaboration with the entertainment industry's leading talents in film, music, editorial, visual art, and technology, we help transform brand ideas into enduring intellectual properties that resonate culturally and emotionally, much like the way entertainment builds emotional universe that the audiences want to be part of..
STRATEGY
Business Strategy
Brand Architecture
Cultural Immersion
Creative Brief
Curate Creative Team
What We Do
CREATION
Original Story Development
Visual & Audio Identify
Technology Integration
Experiential & Spatial Design
ACTIVATION
Strategic Entertainment Partnership
Digital & Cultural Engagement
Experiential & Cultural Activation
Brand IP Training & Workshops

Margaret Wu
Partner & Chief Executive Officer
Meet the Team

Sharlene Wu
Partner & Chief Client Officer

Milo Chao
Partner & Chief Strategic Officer
Contact Us
Tell us about your needs.
Office
324 S. Beverly Dr. #948
Beverly Hills, CA 90212
